Programmed | AFLW profile: Ebony Anonio


JMA worked with Programmed to produce this video featuring Programmed electrical engineer and AFLW player Ebony Antonio. As part of the It’s Up to You campaign for International Womens Day, this project promotes gender equality in the workforce and encourages women to consider a career in a trade.

We spent the day filming with Ebony and the Fremantle Dockers AFLW team in Perth and they couldn’t have been nicer or more accommodating (including Ebony narrowly intercepting a football coming straight for our cameras!). The results were used on social media, with a large reach and lots of shares in the lead up to the end of the AFLW season.